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What are the Common Misconceptions about Content Syndication?
There are a lot of common misconceptions about content syndication; republishing the same story across several platforms sounds a little like duplicate content – which breaks copyright law and, as most PR and marketing professionals know, can tank your performance on Google. But, when done right, content syndication can help you to improve your reach without harming your SEO, and without getting missed by your target audience.
Isn’t Content Syndication Just Duplicate Content?
To avoid breaking copyright laws, and to keep yourself and your PR distributor out of legal hot water, it is vital to obtain permission to share the story and to credit the original source in any syndicated content.
Here at PR Fire, our team can ensure your syndicated content avoids violating copyright law entirely, allowing you to grow traffic to your site organically, without plagiarising. Why not get in touch with our team to find out more?
Will Syndicating my News Negatively Impact my SEO?
Not at all! In fact, Search Engine Optimisation (SEO) and content syndication can actually work in harmony to boost your online traction.
We know Google will minimise the visibility of duplicate content, but it doesn’t penalise syndicated content. Within Google’s algorithms, there is an awareness that press releases and news stories are often republished on multiple sites to serve a legitimate purpose. Content that is syndicated correctly will not be considered spam content, therefore it will not be devalued by the search engine.
Our team here know exactly how to ensure SEO is not negatively impacted – we ensure there is a canonical link to the original source, so that republished content reaches a wider audience, with your original site cited on every republication, boosting your SEO rather than tanking it. press] https://www.prfire.co.uk">press [/url]
There are a lot of common misconceptions about content syndication; republishing the same story across several platforms sounds a little like duplicate content – which breaks copyright law and, as most PR and marketing professionals know, can tank your performance on Google. But, when done right, content syndication can help you to improve your reach without harming your SEO, and without getting missed by your target audience.
Isn’t Content Syndication Just Duplicate Content?
To avoid breaking copyright laws, and to keep yourself and your PR distributor out of legal hot water, it is vital to obtain permission to share the story and to credit the original source in any syndicated content.
Here at PR Fire, our team can ensure your syndicated content avoids violating copyright law entirely, allowing you to grow traffic to your site organically, without plagiarising. Why not get in touch with our team to find out more?
Will Syndicating my News Negatively Impact my SEO?
Not at all! In fact, Search Engine Optimisation (SEO) and content syndication can actually work in harmony to boost your online traction.
We know Google will minimise the visibility of duplicate content, but it doesn’t penalise syndicated content. Within Google’s algorithms, there is an awareness that press releases and news stories are often republished on multiple sites to serve a legitimate purpose. Content that is syndicated correctly will not be considered spam content, therefore it will not be devalued by the search engine.
Our team here know exactly how to ensure SEO is not negatively impacted – we ensure there is a canonical link to the original source, so that republished content reaches a wider audience, with your original site cited on every republication, boosting your SEO rather than tanking it. press] https://www.prfire.co.uk">press [/url]
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