What are the Common Misconceptions about Content Syndication?
There are a lot of common misconceptions about content syndication; republishing the same story across several platforms sounds a little like duplicate content – which breaks copyright law and, as most PR and marketing professionals know, can tank your performance on Google. But, when done right, content syndication can help you to improve your reach without harming your SEO, and without getting missed by your target audience.
Isn’t Content Syndication Just Duplicate Content?
To avoid breaking copyright laws, and to keep yourself and your PR distributor out of legal hot water, it is vital to obtain permission to share the story and to credit the original source in any syndicated content.
Here at PR Fire, our team can ensure your syndicated content avoids violating copyright law entirely, allowing you to grow traffic to your site organically, without plagiarising.
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